Julian Altmeyer studied business administration with a focus on marketing at the Saarland University of Applied Sciences for Technology and Economics. Driven by his passion for writing, he gained his first solid experience during a practical semester at kr3m, where he also discovered his enthusiasm for the world of casual games. Since completing his practical semester in December 2021, Julian has continued to work for kr3m – first as an intern and now as an SEO analyst and SEO content creator for games. In this role, he is responsible for strategic analysis and content creation for the DACH, French, and UK markets. His main focus is on tips & tricks for casual games. Julian plays a key role in shaping the content on zaphira.games, kr3m’s games platform. To create the best possible experience for players, he works hand in hand with the product team. At the same time, he ensures that game content remains visible and continuously optimized across all markets. In doing so, he always keeps the diverse games portfolio, user needs, current trends, and content quality in mind – all with the goal of delivering a truly compelling user experience.